How Charlotteans make their side hustles work for them

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The word hustle has taken on several meanings over the last six decades. Movies such as “The Hustler,” “Saturday Night Fever” and “Hustle & Flow” demonstrate how the word can define anything from a small-time swindler to a popular dance from the disco era. Most recently, “side hustle” is used to describe the extra work people are doing in addition to their full-time careers or jobs.

In 2013, Tiffany Waddell Tate launched a professional development coaching business, andtiffanysaid Consulting, LLC, as her side gig. She realized her skills as a full-time college career counselor had potential to help clients outside the university campus.

“[Side hustle] is work that’s external to your main thing,” Waddell Tate said. “You’re hustling to complement whatever your main thing is – a full-time job, being a stay-at-home mom, being a community volunteer, taking a gap year or wherever you are personally or professionally. Your side hustle is a passion project or something you care deeply about. You spend a lot of time and energy putting it into the universe.”

Photo by Charity Parrish Whimsicle Photography
Tiffany Waddell Tate

As part of Waddell Tate’s own side hustle, she teaches a webinar, #SocialCoffee: Managing a Side Hustle (While You Work Full Time). She encourages people to map out their financial resources, skill sets, time availability and equipment needed before they dive into a side hustle.

[Related: 9 of the coolest Charlotte side hustles—from a ranch hand to a pole-vaulting coach.]

If it means starting a new business, she said it’s wise to develop a business plan considering the competition, ideal client and potential legal issues. Her next webinar is Jan. 28 at 9 p.m.

Like Waddell Tate, many Charlotteans have side hustles that work for them. C5 asked 13 people about their side work.  Perhaps, one of these will inspire you to find your perfect side hustle:

(1) Majesty Acheampong

Photo by Brandon Grate
Majesty Acheampong

Side hustle: Influencer
Day job: Employee relations manager
Hours spent on side hustle per month: 80
Average income per month: $2,000
Why a side hustle: “My goal is to be a resource for women and share information about the best beauty products, fashion trends and lifestyle resources. Building a community where I support women and help them be their best is my biggest motivation.”

(2) LaVella Bishop

Photo by Luke Bishop
LaVella Bishop

Side hustle: AirBnB experience host – “I lead traveling tourists on a sunrise hike at Crowders Mountain complete with fun facts about Charlotte, breakfast and a skyline view.”
Day job: Marketing manager for EastCoast Entertainment
Hours spent on side hustle per month: 3-12, depending on the season and weather
Average income per month from the side hustle: Varies by season
Why a side hustle: “Initially, I started leading these hikes to save up for my wedding. Now, I use them as a fun way to save up for trips. Right now, I’m saving for Costa Rica.”

(3) Brittany Brooke

Courtesy of Skillpop
Brittany Brooke

Side hustle: Skillpop class manager
Day job: Digital marketing specialist
Hours spent on side hustle per month: 12
Average income per month: $100
Why a side hustle: “I really have always had a side hustle to bring in a little extra money. After a while, I just got used to having something to do after my full-time job every day. I was working full-time in events, driving for Uber and working in retail when I started taking Skillpop classes. I knew right away that I wanted to be a part of their team!”

(4) Amy Crowe

Courtesy of Amy Crowe

Side hustle: Worthy Figures, boutique clothing for women sizes 12+
Day job: Attorney
Hours spent on side hustle per month: “Every hour outside of day job and not sleeping.”
Average income per month: $1,400
Why a side hustle: “I started Worthy Figures with the mission to make trendy, fashionable clothing in sizes 12 and up more accessible to women and at affordable prices.”

(5) Fred Figueroa

Photo by Jorge Torres
Fred Figueroa, center, with his band UltimaNota

Side hustle: Singer in UltimaNota
Day job: Business systems consultant at a corporate bank
Hours spent on side hustle per month: 6
Average income per month: $300
Why a side hustle: “(It’s a) good outlet — supplemental income for purchases and unexpected expenses and savings.”

(6) Jasamine Hill

Photo by Edward Wright
Jasamine Hill

Side hustle: Life coach and speaker
Day job: Adjunct professor and recreation assistant
Hours spent on side hustle per month: at least 75
Average side hustle income per month: $350
Why a side hustle: “I started a personal development blog, The Fear Hurdler, three years ago. Through the blog, people started to ask me to coach them. I coached others for free for the first couple of years until I became certified.”

(7) Oscar Huerta

Photo by Tara Huerta
Oscar Huerta

Side hustle: Saxophone player
Day job: Manager at a soccer specialty retail store
Hours spent on side hustle per month: 6-12
Average income per month: $90 to $2,000, depends on the month
Why a side hustle: “Camaraderie — I share something in common with friends. I’m using the money to pay an extra bill or some unexpected expense and for savings.”

(8) Chris Hughes

Courtesy of Chris Hughes

Side hustle: Bose demonstration specialist
Day job: Ramp manager for American Airlines
Hours spent on side hustle per month: 68-75
Average side hustle income per month: $1,025
Why a side hustle: “My goal is to eliminate my debt to income ratio. I was able to pay off debts and create a savings for another vehicle purchase as well.”

(9) Jake Manning

Photo by John Moses
Jake Manning

Side hustle: Pro wrestler, stand-up comedian and podcaster
Day job: Video editor for Highspots.com
Why a side hustle: “I love all three and have always wanted to do all three. Also, the reason why my father is a farmer is that he doesn’t want to work for anyone else, sets his own hours and make his own decisions. I’m very much the same way, but I can’t grow corn and soybeans to save my own life.”
Hours spent on side hustle per month: Stand-up comedy — 80; podcasting — 10-15; pro wrestling — 50-55
Average income per month: $0; breaks even after paying for travel, lodging and equipment

(10) Jessica Moore

Photo by Eric Gaddy / Casting Shadows Photography
Jessica Moore

Side hustle: Freelance writer, photographer, social media services expert
Day job: Global shipping operations manager for North American Ports
Hours spent on side hustle: 60 or more
Average income per month: $200
Why a side hustle: “It’s purely just a simple joy to share my food, drink and outdoor experiences with others. The goal this year is to start offering social media services.”

(11) John Pizarro

 

Side hustle: Furniture maker
Day job: Sales and marketing
Hours spent on side hustle per month: 12-15
Average income per month: $250-$750
Why a side hustle: “Save for family vacations, kids’ extracurricular activities, date nights, and simply saving money!”

(12) Chrissie Nelson Rotko

Photo by Julia Fay Photography
Chrissie Nelson

Side hustle: Writer, food photographer, recipe developer, taste tester and creator of the food and travel website, Off the Eaten Path
Day job: Assistant public defender at the Mecklenburg County Public Defender’s Office
Hours spent on side hustle per month: 120 to 140
Average income per month: $1500 – $2000
Why a side hustle: “Off the Eaten Path started as a passion project to combine my love of writing and food. I needed a creative outlet from work and a hobby besides drinking margaritas next to my apartment complex’s pool and watching reality tv.”

(13) Jasmin Thompson

Courtesy of Jasmin Thompson

Side hustle: Photography
Day job: Project manager for a healthcare consulting company
Hours spent on side hustle per month: 10-50
Average income per month: Varies
Why a side hustle: “My main reason for getting into photography is just that I absolutely love it and have a passion for it.”

Responses were lightly edited for brevity and clarity.

2 COMMENTS

  1. Not quite sure why someone would be pouring 60 hours per month into something that’s only yielding $200? That’s barely over $3 an hour. If you’re doing it because you like it and it’s a creative outlet, that’s one thing. But if you’re primary purpose is to make extra income – the definition of “side hustle” for me – then you’re doing something wrong.

  2. This is a joke. Sounds like these people are the ones getting hustled. I wish I could hire people to work as long as they are for what they are getting paid.

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