What is home staging and do you need it to sell your home?


This post is brought to you in partnership with Savvy + Co. Real Estate. All opinions are our own.

You only get one chance to make a first impression, and your home is no different— especially when you are ready to sell. Think about it: It is very likely the same people who walk through your abode will probably tour a few others and you want your home to stand out and say “I’m the one” to potential buyers.

Working with a real estate agent and staging your home to show its full potential can make the difference between a quick sell and waiting months for a decent offer, says Nicole Penalva of Bella Abode Design.

Staging is the act of making a home visually appealing to the largest number of potential buyers and its popularity continues to climb as sellers realize the impact it can have on the bottom line and days on market. Often stagers can use items you already have in your home. “When working with professional stylists, we use as much of the home owner’s belongings in restyling homes,” says Kate Livingston of Restyled Spaces CLT

In the “2017 Profile of Home Staging” report by the National Association of Realtors, 29 percent of sellers’ agents reported an increase of one to five percent of the dollar value offered by buyers in a staged home, compared to similar homes.

Is your home ready for the spring buying market? If you are asking yourself these questions, it is time to call a Savvy + Co. Real Estate agent who can take you through the entire transaction and help you stage your home correctly.

What furniture should stay and what should go?

Before you swing the doors open to buyers, take a good look at your home and the furniture. While it makes perfect sense for a bed to be in the bedrooms or a table in the dining room, don’t let too many large pieces distract the buyer. But where to start? Buyers reported wanting to see the living room staged first followed by the master bedroom, kitchen and outdoor living spaces, according to the 2017 survey. Your real estate agent can help you determine the best place to start. Plus they know the neighborhood, the competition and what styles potential buyers are going to love!

Expert stager advice:  “The first impression is so important and that starts with curb appeal. Make sure you have trimmed all landscaping, freshly mulched, and make sure the front door has a fresh coat of paint.” – Nicole

How do I declutter?

We know you are a creative person with lots of important and treasured stuff, but buyers usually prefer to see less less personal items around a home they are considering purchasing. Buyers coming through your home want to imagine their No-Shave November trophy on the mantel and the kids art work in the hallway. If you can’t quite decide what stays and what goes, you aren’t alone. Ninety-three percent of agents recommend decluttering as the number one thing sellers should do to get a home ready to sell, according to the survey. Savvy + Co. Real Estate professionals can help you determine what to start packing up and what should stay in the home.

Expert stager advice: “Declutter, declutter, declutter! A buyer wants to be able to picture their furniture and items in your home. This is hard to do if they are distracted by clutter.” – Nicole

What home improvements should I make first?

The answer to this question can make the difference between investing in home improvements that pay off and sinking your money into projects that won’t matter as much to the buyer. Your agent will help you make a list and can guide you on where to put your money for the biggest bang for your buck. Staging can make a huge difference even in those properties that suffer from less than perfectness. Almost a third of buyers said they are more willing to “overlook property faults” when a home is staged. Another way your agent can guide you down the path of getting to the closing table.

Expert stager advice: “The goal is to style, but not to break the bank by purchasing new items which the homeowner may or may not use again. A professional stylist will refresh and modernize the home for listing.”  – Kate 

Is my home Web ready?

When buyers are ready to make the move to move, they do what most any living, breathing human being does – they hit the Internet. Your real estate agent wants your home to have as much online exposure as possible including listing it online and showing your awesome home off on social media. A staged home typically photographs better and 40 percent of buyers reported they were more likely to walk through a home they saw online. Work with a stager to clean up your home and show its best side so those home surfers won’t be able to resist a walk through.

Expert stager advice: “Don’t be afraid to have a friend walk through your house once you thinks it’s ready. It’s good to get a new perspective from someone who doesn’t live in the house. They will see things that you have looked right over.” – Nicole

Do I have enough time?

The spring selling market has already sprung so if you are thinking of putting your home on the market, give the experts at Savvy + Co. Real Estate and get hopping (pun intended). They will work with you to get your home market ready and create a timeline of tasks so when the buyers come to call you and your beautiful home will be ready!

Want to know more? The knowledgeable agents at Savvy + Co. would be glad to meet with you to discuss the next steps in getting your home ready to sell. They can also schedule a walk through of your home and offer advice on what decorating and home repair projects would be most beneficial for your budget. And if you aren’t sure where to call your next home sweet home, they can help with that too.

Want more information about Savvy + Co Real Estate? Click here for more information.


  1. I agree about improving the curb appeal to make your house looks attractive to potential buyers and give them a good first impression. However, it always depends on your situation if you want to stage your home or not. Great blog by the way and thanks for sharing all these information.

  2. This is a wonderful article! You covered so many aspects of a home staging business. I particularly enjoy your thorough explanation of home staging business. You do wonderful work. I enjoy your photos and your thoughtful blog posts.

  3. I like what you said about how working with a real estate agent and staging your home can lead to successful selling. After deciding to sell my residential property because I’ll be needing money to buy a new one, I think it’s a great idea to read your tips. I’ll take note of your suggestion when I find home staging services in Woodland.


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